SEAT success at Fleet News awards

21 March 2014

Leon beats Ford Focus and BMW 1-Series to claim best Lower-Medium Car award

Leon won the best medium-sized car category at the biggest awards event in the fleet industry, the Fleet News awards. The annual ceremony was held in London on Wednesday 19 March 2014.

The award marks the Leon out as the most outstanding medium-sized family hatchback for fleet users, according to the Fleet News panel of experts.

“The Leon is one of the great all-rounders in the sector with desirable looks, strong residual values and very low running costs.

The new model represents a big leap forward compared to the old car. It’s bang on the fleet button with a range of body styles, good kerbside appeal and a quality interior,”

enthused Stephen Briers, Fleet News Editor-in-Chief. 

SEAT UK's Head of Fleet and Business Sales said: “These awards often go to premium manufacturers (BMW and Mercedes Benz won the majority of this year’s awards).This year we beat all of them in what is probably the most important award of the evening. “Winning the best lower-medium car category with Leon is a great accolade for our fleet team and the Brand. It shows that the judges, who are from leasing companies and influencers in the fleet industry, have great confidence in our product and the service our network provides.

“This year we hosted 14 of our most important fleet customers at the event,” said Peter. “That’s a first for us, and they were as genuinely excited about our win as we were.

“We’re seeing a massive growth in true fleet volume this year. In March we sold two and half times more cars than in March 2013. This award will accelerate that growth!

On the night, SEAT was nominated for three awards for the first time in its history:

• Small Car for Ibiza
• Medium Car for Leon
• Estate Car for Leon ST

Pulman SEAT
Burntland Avenue,
Southwick,
Sunderland,
SR5 2ET
Telephone: 0191 537 0010